LIVE WEBINAR:
Plug the V/TO Marketing Gap: ALCHEMYZE for EOS® Implementers
Tuesday, June 2, 2026 11 am ET
EOS gives your clients clarity and traction. But when it comes to marketing, many are still left guessing.
If you have ever watched a leadership team struggle to turn their Vision Traction Organizer into clear, compelling messaging, you are not alone. The V/TO creates alignment, but it does not always translate into differentiation your clients can actually take to market.
What You Will Walk Away With:
In this session, you will learn how to help your clients bridge the gap between internal clarity and external messaging using the ALCHEMYZE process.
- Where the V/TO marketing conversation falls short and why teams struggle to turn target market and uniques into real messaging
- How ALCHEMYZE complements EOS and helps you guide clients toward sharper differentiation and positioning
- How to uncover a more compelling market facing story while adding practical value to your marketing strategy conversations
Meet the Speakers
Presented by the creators of the ALCHEMYZE framework, helping entrepreneurs turn what they already do into something remarkable.
Eric Keiles
Julie Golden
Why This Matters:
Your clients do not just need clarity. They need to communicate that clarity in a way their market understands. Without that bridge, their “3 Uniques” sound like everyone else, their target market feels too broad or unclear, and their messaging fails to connect or convert. That is the gap ALCHEMYZE fills.
What Is ALCHEMYZE:
ALCHEMYZE is a structured process that builds on the foundation of EOS to help businesses clearly define who they are truly for, what actually makes them different, and how to communicate that in a way that resonates with their market. It does not replace EOS. It strengthens it by making the marketing side of the V/TO actionable.
Who This Webinar Is For:
This session is designed for EOS Implementers who want to deepen client value, those who see their clients struggling with messaging and differentiation, and coaches who want a practical framework to support more effective marketing conversations.